Hi, I’m Dovi.

A native New Yorker, I traded the MTA for the CTA and The Hudson for Lake Michigan a decade ago without much fanfare. But don't get me started on the lunacy of eating pizza with a knife and fork. 

For me, creative is that which connects the head and the heart. Great ads spark something inside us and make us tilt our heads. They stop the scroll — and make us want to replay that one curiously weird video again. Great ads are rooted in simple cleverness and the relevancy of everyday moments. Nurturing those ideas is what I love to do.

I have more than decade of advertising experience in full-funnel B2C and B2B digital and print campaigns for a roster of technology, telecomm, life science, insurance, and financial services clients.

I also have a love for good espresso, collecting postcards, and the serial comma. My two cats aren’t so bad either.

Résumé

Skills

12+ years writing experience
copywriting & content strategy

10+ years agency experience
HP, Intel, TikTok, Google, Dow Jones, Exxon Mobil, BiC, Schneider Electric, Roku, MetLife, Citibank, Cox Communications, Sears

Digital & print
sales collateral, product launch messaging, paid and organic campaign assets, interview/storytelling videos, social (LinkedIn Meta, IG, TikTok), blogs, white papers, funnel eDMs, Amazon PDPs, websites & microsites

Awards & Recognition

2021 The One Club: We Are One
Creative Activism Social

2018 Marcom Award
Acquisition Direct Mail: Now Boarding — Citi® / AAdvantage® Platinum Select® Card Direct Mail Package

2015 CADM Tempo Award
Third Place, Interactive Marketing Campaign: Cox Cyber Monday Campaign

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